The cost-of-living crisis
Research reveals that over half of Brits are shifting away from more sustainable food items due to the cost-of-living crisis. While we are currently battling against rising prices, we must also be wary of the climate crisis.
With food inflation at 14.5%, the British public is prioritising price over health, sustainability, and quality. Two-fifths of consumers plan to buy more frozen and non-organic meat, while one-third have switched to cheaper processed meat. Organic and Fairtrade products are now at the bottom of people's shopping lists.
Recent research published by the Food Standards Agency identifies that 40% of people are worried about being able to afford food, and 30% have skipped meals or cut down on portions due to money worries.
Before the cost-of-living crisis, organic product sales were up 5.2% as interest in sustainability grew. While luxury items such as meat and cheese have increased in price, consumers have shifted to products such as beans, pulses, and legumes as alternative protein sources due to their lower cost.
As consumers across the country face the pinch, I will continue to provide money-saving tips while encouraging you to consider the sustainability of the food you put on your plate. You can check out my thoughts and the statistics on food waste here and my top tips on how you can save money by reducing your food waste here!
Save you pocket and the planet by reducing your food waste
While there seems to be a lot of hype around going vegan and driving around in electric cars, this data from Project Drawdown shows that neither of these lifestyle changes are as effective at reducing your environmental impact as reducing your food waste. While I do advocate for eating less meat and better quality meat, the data shows the number one thing you can do is waste less food. Easy! Why spend an obscene amount of money on a swanky electric car when you could reduce your impact on the environment and save money at the same time?
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Have a great day!